# tracking-five-sources

Idea IB-0011. Anonymised, no client names. Nothing posted.

## Slides

1. Cover: installed is not the same as working.
2. Your analytics may be lying to you; a tag in the code is not a tag that works.
3. Five sources: Google Analytics, Search Console, Business Profile performance, a maps scan, directories.
4. The Business Profile performance tab: calls, directions, clicks.
5. A maps scan shows where you rank street by street, not one number.
6. Prove the tag fires: open the live debug view, visit your site, watch it land.
7. Keep it boring: calls from Business Profile every Monday; same name, address, phone everywhere; watch the tag fire.
8. CTA: Comment AUDIT.

## Claims and sources

| Claim | Source path | Read-date |
|---|---|---|
| Five sources | /Users/donal/Documents/OO-Brain/Plans/2026-10-10/creator-engine-100k/docs/shoot-day-1-scripts.md section 3 segment 2 beat 1 | 2026-10-11 |
| Business Profile tab shows calls, directions, clicks | /Users/donal/Documents/OO-Brain/Plans/2026-10-10/creator-engine-100k/docs/shoot-day-1-scripts.md section 3 segment 2 beat 2 | 2026-10-11 |
| Maps scan street by street | /Users/donal/Documents/OO-Brain/Plans/2026-10-10/creator-engine-100k/docs/shoot-day-1-scripts.md section 3 segment 2 beat 3 | 2026-10-11 |
| Watch the tag fire in the debug view | /Users/donal/Documents/OO-Brain/Plans/2026-10-10/creator-engine-100k/docs/shoot-day-1-scripts.md section 3 segment 2 beat 5 | 2026-10-11 |
| Slide 2 line 'tag in the code is not a tag that works' | /Users/donal/Documents/OO-Brain/Plans/2026-10-10/creator-engine-100k/docs/shoot-day-1-scripts.md section 3 segment 2 shorts 3 | 2026-10-11 |
| Anonymised 'tracked nothing for months' fallback is CHECK-FIRST B11 and appears only as a general line, no figures | /Users/donal/Documents/OO-Brain/Plans/2026-10-10/creator-engine-100k/docs/shoot-day-1-scripts.md section 3 segment 2 beat 5 | 2026-10-11 |